The
name of the company is Toshiba. The product which is shown in here is LED
light. I chose it because I almost cried when I saw it on TV for the first
time. Then I searched it on the Internet.
Short video of the advertisement.
The
strong point of the product is that we can use it for 10 years.
Though it may more expensive than other lights, it is worth
buying because we can use it for 10 years.
It
is a story about one person from a child to get married and make her new family.
In the middle of the story, she has both difficulties and happiness; passed an
entrance exam for high school, had quarrels with her family, dating with her boyfriend.
The light turned off for the first time after she got married and had a child. Lights
have grown up with her. It shows how long ten years are and how important role
it plays. Lights are not only a material, it also live with us. That’s why
Toshiba has people to bring light in this advertisement I think.
I think this commercial
is almost successful, excepting the advertisement is too long. And it is hard
to know the product till the end of the commercial. But I like the way it
expresses. I started to feel lights
familiar to me. And we can also feel warm-hearted person around us through this
commercial.
Hi, this is Ms. MacGregor. This CM is very long! Do you think it is too long? Or could the message be conveyed in 1 minute or less? The message is clear, but I wonder if people will watch it to the end.
ReplyDeleteHello, this is Minami.
ReplyDeleteAs you mention, The commercial you chose is effective. The colors of lights are really beautiful. Also, I think that audience continue to watch it until the end because the story of the commercial attracts us. Furthermore, it helps us to find how long ten years are through this story.
Hello, this is Koichi.
ReplyDeleteThis TV commercial is really impressive, and it's a kind of a short TV drama. This commercial tells us that we can use the light really long time-around 10 years. As the commercial shows, we'll experience so many things during the period. Being able to use it 10 years is really cool.